Financial Center First Credit Union ($630M Assets – 70,000 Members) hires INSURITAS to Launch Award Winning Digital Insurance Agency Platform

On October 29, 2020

October 29, 2020 – Financial Center First Credit Union, Indianapolis, IN has hired Insuritas to design, launch and manage a full service, digitally powered Credit Union owned insurance agency. “We are excited to welcome Financial Center First CU to the Insuritas family,” said CEO Jeffrey Chesky. “The Credit Union’s leadership understands the value of offering a full suite of insurance products to their membership base and has tasked us with building a full-service insurance agency that will feature all of the insurance products and services their members need to manage risk. We will deploy our award-winning iInsure digital agency platform and our data analytics capabilities to deliver personalized insurance solutions to their members for all of the insurance purchases they make every year.

Matt Chesky, President of Insuritas noted; “This new partnership will enable Financial Center First to offer their members the opportunity to shop for all of the insurance and risk management products they need, all under the Financial Center First brand that their members know and trust. By connecting their members to dozens of insurance carriers competing for their business on the Insuritas iInsure platform, members will be able to seamlessly obtain the right coverage, at the right price, for all of their insurance needs, all while helping Financial Center First expand wallet share, member share and non-interest income.”

Financial Center First’s new insurance agency will be powered by the most innovative insurtech platform in the nation, including the award-winning LoanINSURE & iINSURE platforms. Insuritas is the nation’s leading provider of outsourced insurance agency solutions for financial institutions.

About Insuritas

The Insuritas mission is to connect people to the insurance products they need through a seamless, transparent shopping experience where carriers compete to provide them with the right coverage at the right price. The Insuritas meta-agency platform, deployed across a network of partners serving over 10M customers nationally, empowers financial institutions to leverage proprietary data-mining techniques and integrations with a broad array of insurance carriers to make highly personalized, digitally optimized insurance offers to their depositors, all within their brand. These strategies help further their commitment to the financial well-being of their customers, while driving a critical source of non-interest income for their institution. For more information, visit

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