Bank & Credit Union web portals still failing with customer engagement
http://www.bankinnovation.net/2014/03/unfriendly-customers-dont-want-to-connect-with-their-banks-on-social-media-study-finds/ Finally someone has put some data around this notion of consumers allegedly waiting for an FI’s digital strategy to include a prerequisite ‘SM’ component. FI web ecosystems are a bad mash-up of stale brochureware and an uninspired entry point for online banking services, period. I don’t believe that will…
How Financial Institutions Keep Insurance Shoppers in their Store.
Shopping for insurance can be an intimidating process for many people, and while it’s becoming increasingly simple for consumers to get insurance quotes through a variety of different mediums, many consumers are electing each year to simply renew their current policy. According to a recent report from PropertyCasualty360.com, only 21%…