CFCU Community Credit Union ($1 B Assets) Hires Insuritas
Insuritas, the nation’s premier provider of virtual insurance agencies, announced it has been hired by CFCU Community Credit Union to install their award-winning insurance agency solution for the benefit of CFCU’s 68,000 members.
Lisa Whitaker, President/CEO of CFCU Community Credit Union stated: “Our members look to us to provide all the financial products they need in a seamless solution that focuses on price, convenience and services. Partnering with Insuritas will allow us to deliver a full suite of insurance solutions to our members when they get a loan, get a renewal notice in the mail, or go online to pay a bill.” Whitaker concluded, “We are launching a full services insurance agency because our members lie at the heart of everything we do at CFCU. Nearly all of our members buy insurance every year, so it was important we provide them with quality insurance products.”
Jeff Chesky, President and CEO of Insuritas, noted: “CFCU Community Credit Union’s leadership has recognized that their members buy insurance every year, and that providing a full suite of insurance products to their members is a natural extension of their core business and leverages the powerful brand equity and trusted relationships they’ve created in the market. In addition to furthering CFCU Community’s commitment to providing their members with value-added products and services, our partnership further cements their position as a market leader in the Finger Lakes Region and as one of the largest credit unions in New York State.”
Insuritas pioneered the deployment of virtual “private labeled” insurance agencies that are integrated into bank and credit union operating environments – currently connected to over 7.4 million consumers and over 1.2 million small businesses. The Insuritas solution, which is now installed in over 150 financial institutions, includes four core technology platforms that transform the shopping experience for millions of consumers for the insurance products they purchase and repurchase every year. Insuritas enables financial institutions to own an insurance agency solution without the significant capital investments required to build or buy an agency, or the inherent operational risks attendant to either of those approaches. Through a cost-effective partnership solution, financial institutions leverage Insuritas’ proven, end-to-end insurance agency solution. Click www.insuritas.com for additional information.
About CFCU Community Credit Union
CFCU Community Credit Union, started in 1953, serves over 68,000 members today through a community charter serving Tompkins, Cortland, Cayuga, Seneca, and Ontario Counties in New York. At over $1 billion in assets, CFCU is one of the largest credit unions in New York State. Additional information is available at www.mycfcu.com.